Why do some features flop? image

I often hear businesses talk about investing a lot of effort in trying to achieve an outcome that is important to them, but with little success – I then draw a simple diagram that explains exactly why and offers a better way forward. I hope you find it useful too. Consider a hypothetical online sho…

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Washing up as you go along image

In 1992, Ward Cunningham came up with ‘technical debt’ as a metaphor for the consequences of choosing to ship imperfect code: "Shipping first time code is like going into debt. A little debt speeds development so long as it is paid back promptly with a rewrite... The danger occurs when the debt is …

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Why I don’t like ‘digital’. image

I recently joined the NES Digital Service, and even suggested the name, so it may seem strange that whenever I hear the word ‘digital’ I get twitchy and a cheeky voice in my head says ‘analogue’. That concern is about why something needs to be called ‘digital’.  I have never heard my thirteen-year-o…

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